Auralee and comoli are very popular. See a lot of Auralee, Comoli, Yoke, Sunsea, Uru, Graphpaper, Essay, Stein, Digawel, Edwina Horl, and Unused lumped together in YJP listings as SEO. These brands do seem to form some kind of aesthetic cluster, but I can't quite articulate what it is. Could just b...